Why is Loan DSA a Great Business Opportunity In 2024?

A loan DSA (Direct Selling Agent) works as an agent for a lending institution to identify and attract potential customers. If the customer borrows a loan, the DSA receives a payout from the loan company as a percentage of the loan amount. Since a business's success potential largely depends on product demand, starting a DSA business can be a great business opportunity in 2024 due to the high demand for loans in the market.

Let's learn more about the business, its benefits, and the requirements to become a loan DSA.

What is Loan DSA Business?

A Direct Selling Agent (DSA) acts as an agent between a lending institution and potential borrowers. Their main responsibility is identifying and sourcing potential borrowers, assessing their eligibility, and finalising loan deals on the lender’s behalf. 

A DSA can be a part of the organisation or work independently, earning a commission for every successful loan transaction they bring to the loan company.

To Avail Personal LoanApply Now

Benefits of Being a Loan DSA 

Starting a DSA business in India offers several benefits, including the following:

  • Flexibility: Flexibility of working is one of the most significant benefits of becoming a loan DSA. Direct Selling Agents can set their schedules to work independently, keeping a balanced personal and professional life.
  • Additional Income: A DSA earns a commission for every loan deal it finalises, becoming a substantial income source. 
  • Low Entry Barrier: Setting up a DSA business does not require significant start-up costs, an extensive workplace, or equipment. DSAs can work from home, online, or over the phone. Therefore, becoming a DSA is a cost-effective way to start a business.
  • Networking Opportunities: As a DSA finalises more loan deals, its network expands, and it gets more business through referrals and repeat customers. Over time, its network becomes a valuable asset, leading to more income and sustained growth.
  • Access to Financial Products: Since agents have access to loan products from various lending institutions, they can offer a wider variety of options to their customers according to their needs, preferences, and budgets. 
  • Potential for Growth: As a DSA’s customer base expands and they gain experience, they can expand the business to increase their earnings. Eventually, they can also become loan brokers or loan officers.
  • Skill Development: Becoming a DSA may not require higher education and experience. Over time, they develop the skill to compare loan products, communicate them to the clients, and help them with the application process. 
  • Helping Others: A DSA’s role is to help others through the loan selection, application, documentation, and approval process, providing personalised services to clients and building long-term relationships. The satisfaction of helping others achieve their goals or fulfil their dreams is unbeatable.

Know the Process of Becoming a Loan DSA

Here is a stepwise guide explaining how to start a DSA business:

  • Market Research: Research is the first step in understanding the loan market and identifying finance companies offering loans. Simultaneously, it's essential to learn about different loan types, interest rates, eligibility conditions, documentation requirements, loan procedures, etc. 
  • Selection: To attract clients, one must select a financial institution with attractive loan deals. For more information, visit the lender's website or contact their loan department. 
  • Registration: After selecting a finance provider, the individual must register as a loan DSA with the company. This requires filling out a form with personal and professional details.
  • Training: The lending institution may train their DSAs to make them understand the available loan products. One must complete the training program to start working as a loan DSA.
  • Customer Service: A successful DSA focuses on providing excellent customer service to its clients. Follow up to ensure a smooth loan progression and provide assistance with any queries or issues arising in the process.

Required Documents for DSA Registration

Here is a list of documents required for DSA registration: 

  • Identity Proof: PAN card, Aadhaar card, Passport, Voter ID card, Driving license
  • Address Proof: Aadhaar card, Passport, Voter ID card, Utility bill (electricity bill, water bill, etc.), Bank statement or passbook
  • Educational Qualification: School leaving certificate, Graduation certificate, Post-graduation certificate, Professional degree or diploma certificates (if applicable)
  • Professional Certifications relevant to the financial or banking industry: Certifications in insurance, financial planning, mutual funds, etc. 
  • Business Proof: Shop establishment certificate, Partnership deed, GST registration certificate

Eligibility Criteria for DSA Registration

One must fulfil these eligibility criteria to register as a loan DSA with a lending institution: 

  • Indian Citizenship: An aspiring DSA must hold Indian citizenship to work as a Direct Selling Agent. 
  • Adult: An individual can start a DSA business only if they are above 18 years of age.
  • Profession: Both salaried and non-salaried individuals can work as a bank DSA. 
  • Credit Score: Although a high credit score is not mandatory, a DSA must pay their debts on time before advising others to take loans.
  • Professional Qualifications: No banking or finance degree is necessary to become a DSA. Finance companies train their DSAs about their products and sales techniques.
  • Language Skills: Since most clients feel comfortable working with a DSA who knows their language, a DSA must be fluent in at least one local language for easy communication and guidance. 

What are the Opportunities for Loan DSA in the upcoming years?

The demand for different types of loans has increased significantly over the last few years. An increasing number of people now require Home Loans, Business Loans, car loans, mortgage loans, Personal Loans, etc., to achieve various goals without touching their savings. Simultaneously, the drift towards technological advancements has shifted the entire loan procedures online. Hence, loan DSAs will find ample business opportunities in the upcoming years.

Read Also- Difference Between a Personal Loan and DSA Personal Loan?

Is DSA Company a Profitable Business?

The growing demand for loans in India is increasing the business opportunities for DSAs. With all loan procedures moving online, credit has become more accessible, leading to a substantial increase in the number of aspiring borrowers. The increased demand for loans creates ample opportunities for Direct Selling Agents to grow their business and payouts. 

Conclusion

Becoming a loan DSA requires dedication, hard work, and willingness to learn. It can be a rewarding business opportunity for self-motivated people who enjoy working with people and helping them achieve goals. Moreover, it offers the freedom to earn a substantial income while working independently. 

Frequently Asked Questions

1. Is DSA a good business?

Since most people require someone to help them through the loan selection and application procedure, a loan DSA business can be a great idea with ample opportunities.

2. What is the role of DSA in a bank?

The role of a Direct Selling Agent is to direct customers to a finance company and process the loan application.

3. How to get 50,000 rupees instantly?

A Personal Loan from the Hero FinCorp app can be a great way to get Rs 50,000 instantly without any office visits or paperwork.

4. How can I get instant money urgently?

Applying for a Personal Loan through the Hero FinCorp loan app can help you get instant money urgently.

Disclaimer: The information provided in this blog post is intended for informational purposes only. The content is based on research and opinions available at the time of writing. While we strive to ensure accuracy, we do not claim to be exhaustive or definitive. Readers are advised to independently verify any details mentioned here, such as specifications, features, and availability, before making any decisions. Hero FinCorp does not take responsibility for any discrepancies, inaccuracies, or changes that may occur after the publication of this blog. The choice to rely on the information presented herein is at the reader's discretion, and we recommend consulting official sources and experts for the most up-to-date and accurate information about the featured products.

To Avail Personal LoanApply Now

Written by  Katyaini Kotiyal

Find them on :

View Profile

Katyaini is a finance expert with a focus on the non-banking financial sector, bringing over 8 years of experience in NBFC. She specializes in simplifying complex financial concepts for readers, helping them navigate the NBFC landscape. Outside of work, she is passionate about travelling.

Products

Personal Loan By Location

Business Loan By Location

Two Wheeler Loan By Location

Used Car Loan By Location

Loan Against Property By Location

Loan By Amount

Calculators

Application Form

Cibil/Credit Score

Quick Pay

We are one of India's fastest growing NBFCs, disbursing a loan every 30 seconds.

Download the App

Our Partners

IRDAI License No : CA0474

Validity of Current License: 22-03-2023 to 21-03-2026 Category of License: Corporate Agent (Composite)


Our Address

CORPORATE OFFICE

09, Basant Lok, Vasant Vihar, New Delhi - 110057
Tel. +91-11-49487150
Fax. +91-11-49487197, +91-11-49487198

CORPORATE OFFICE

09, Basant Lok, Vasant Vihar, New Delhi - 110057
Tel. +91-11-49487150
Fax. +91-11-49487197, +91-11-49487198


Connect With Us

Retail Customer Care Help

      1800-102-4145
  Customer.Care@HeroFinCorp.com
  9:30 AM - 6:30 PM, Monday to Saturday

CORPORATE CUSTOMER CARE HELP

      1800-103-5271
  corporate.care@HeroFinCorp.com
  10:00 AM - 6:00 PM, Monday to Friday